Built by parents who got tired of the text-message chaos

SmartRelation started as an attempt to bring order to our own everyday life. It turned out we were not alone.

Family laughing on the sofa at home

Spring 2026: 1,500 families in a few days

When we opened the first version, 1,500 Swedish families signed up in a short time. The response showed the need was bigger than we had thought, but also that the first technology would not be enough for what we wanted to promise about security and privacy.

We closed, deleted everything and rebuilt

Rather than move families’ data between systems we chose to delete all data from the test and start over. The new app is built from the ground up with GDPR as the starting point: our own servers within the EU, as few providers as possible and a privacy policy you can actually read.

How we make money

Not from ads and not from your data. Today everything is free. Later on there will be optional plus features for those who want them, while a free version always remains. We want you to be able to recommend the app to the person you share children with without having to explain a catch.

What comes next

We build around what parents actually stumble on. Next on the list: sign-in with Google, better support when the connection is poor and more ways to share with school and after-school care. Coming features we call coming, not done.

What does it cost?

Free. No catch.

Every parent should be able to start without thinking about price. So SmartRelation is free to use, with no card and no deadline you need to keep track of.

Today

0 SEK

  • All features
  • Unlimited family members
  • Link two families
  • No ads, no selling of data

Later on

Free + Plus

  • A free version will always remain
  • Optional plus features for those who want more
  • We will tell you well in advance of any change
  • Still no ads

Create a free account

No card needed. Export or delete everything whenever you like.

Start with next week.

Create an account, invite the other adult and add the week’s pickups. The rest follows.

Create a free account